Cutting-Edge Training for Today’s Challenging Job Market

Workforce training and continuing education for both staff members and customers are paramount to success. As our nation approaches double digit unemployment rates and a host of employment challenges, Workforce professionals are in need of better tools, more effective strategies, improved and more efficient processes and a motivational approach to job transition.

Jay Block has worked with the Workforce System across the nation over the past 10 years. He has become one of the nation’s top program developers on the art of job transition and is recognized as the nation’s top motivational trainer in the field of career management and job search.

Jay integrates motivation, empowerment and enthusiasm with substance that has never been seen in our industry. Best of all, his presentations provide measurable results. Below are just a few of the endorsements that attest to Jay Block’s powerfully effective programs and his unparalleled delivery style.

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(Customized programs created on request)

Assembly line, look-alike résumés do NOT provide job seekers with a competitive advantage. Boring, old-fashion résumés do NOT boost job seekers’ confidence in marketing themselves in a highly competitive job market. And antiquated and outdated résumés will NOT help job seekers land jobs as the recession continues to deepen and the unemployment rate soars to double digits. On the other hand, well thought-out, strategic and value-based résumés give job seekers that competitive advantage they need to land the job they want at the pay they deserve. This is one of Jay Block’s “Signature” programs and plays a central role in positively influencing customers to be proud of the product they are selling – themselves !

Learning Objectives

• Why no employer wants to read a stranger’s biography
• Why traditional résumés don’t work and are ineffective at best
• Why it’s important to begin writing résumés with the interview in mind
• 5 benefits to creating a strategic value-based résumé
• The 4 questions a résumé must answer to get noticed in a recession
• How to brand your clients and identify market value; the “Differential Factor”
• The art of “Billboarding”
• The “Law of Messaging”
• How to use the Organizational Message Chart® (OMC) to create a recession-proof résumé
• How to turn the OMC into a high-impact, powerfully compelling showcase format
• Factors that determine hireability
• The 8 major mistakes made on résumés and how to easily correct them
• Professional methods and strategies to “JAZZ UP” résumés so they get noticed

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Every business leader says it. All successful people preach it. But unfortunately, most job trainers and job seekers totally neglect it. “If you fail to have a written plan, than you better plan to fail.” The best résumé in the world is next to useless without a well thought-out plan. Give a guy a Ferrari and, if he’s driving east to catch a sunset, he’ll never catch it. Use the wrong strategy in landing a job, and you’ll never land it. There are only 10 ways to land a job and the challenge is that most job seekers are using methods that produce the worst results; or nothing at all. In the midst of a recession or a highly competitive job market, strategy is everything. What job seekers do and accomplish in the course of day determines what they will accomplish at the end of the week. But without specific written goals and measurement mechanisms in place to determine job seekers’ progress, little progress will be made. On the other hand, with a powerful and results-oriented written plan, miracles can happen no matter how competitive the job market is.

Learning Objectives

• How to empower clients to take personal responsibility
• How to optimize industry-specific time management techniques
• The 10 ways to get hired; and which ones work best in a recession
• How to leverage resources (time, energy and money) to land a job quicker
• How to set daily schedules and stick to them
• How to overcome procrastination
• How to set the bar high when setting weekly goals
• Why rejection is a friend and nothing to fear
• The best investment one can make in a job campaign
• The art of “bridging”
• How to create a MAP (Massive Action Plan)
• How to manage and modify the MAP
• Learn precise measurement techniques

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Making the job transition campaign enjoyable and exciting is the MISSING link to the entire process. In 1938, the first job search book ever published was a booked called, Pick Your Job and Land It, by Sidney and Mary Edlund (Prentice Hall). On page 2 they say what we have been missing for more than 70 years ! “When you come right down to it these (job campaign) techniques work only when harnessed to hard thought and hard effort. Still, the sky’s the limit when it comes to finding the job you want. And actually – as thousands of men and women have found through experience – you can have a wonderful time at it too; for it’s fun !” Study successful sales professionals who are “motivated” by the likes of Anthony Robbins and Zig Ziglar. Study world class athletes who are “motivated” by their coaches and sports psychologists. Then study the dismal, fear-based and painstakingly depressing way job search is taught and you’ll immediately realize that the missing link to higher placements and a more proactive, responsible customer is that of customer motivation. This program teaches trainers and customers what world class athletes and business / political leaders know – motivational techniques to attract mega success… quickly and enjoyably.

Learning Objectives

• What determines quality of life
• The nemesis to all success – fear
• Emotions do one of two things
• What motivates human behavior
• The power of awareness and desire
• The universal formula for success
• The 5 “musts” to empowering others and oneself
• The “10 Principles to Success”
• Signature values alignment
• The “Life-Changing” question
• Six “Emotional Channeling” techniques and how to use them

1. • Language management
   • Asking higher quality questions
   • Focus management
   • Reference validation
   • Environmental transformation
   • Transformational association

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Look for a job; land a job; and then get fired. Look for a job; land a job; and then get downsized. Look for a job; land a job; and then get the boss from Hell. Look for a job; land a job; and then the business goes out of business.

When America transformed from the Agrarian Age to the Industrial Age, there was enough room for everyone. As America progressed from the Industrial Age and is now struggling its way through the Technology Age, there is hardly enough room / quality jobs for everyone. Jobs are being lost at rates not seen since the Great Depression. Nationally, unemployment is approaching 10%. Approximately 4.4 million jobs have been lost in the past 15 months alone – and almost every day, more companies are announcing new layoffs. This is NOT negative… this is reality!

Until an emerging industry or a number of industries large enough to accommodate the millions of unemployed and underemployed works emerges, entrepreneurialism may be the only viable alternative for ensuring job and financial security. In other words, self security (profits) may be the only security for the foreseeable future. Outsourcing will not stop. Approximately 1.8 billion people who lived under communist rule are now seeking to enjoy “the good life” in a global, capitalistic free enterprise. America produces very little in terms of manufacturing production. Few top economists are able to even guess how this will affect the future – as technology replaces human labor.

The Entrepreneurial Edge is a program that begins the difficult process of transforming an entire culture that has, over the past 100 years or so, come to depend on the corporation to make a living and provide a comfortable lifestyle. The future seems to point to self preservation and self security through the re-emergence of the entrepreneurial spirit. There is no question that the Workforce System and Workforce professionals MUST embrace and offer entrepreneurialism as a training component to their job transition menu of services; either internally or in partnership with other institutions and organizations. This is the “starting point” for addressing the inevitable.

Learning Objectives

• What it takes to be an entrepreneur
• Business or service enterprise?
• Testing the waters
• Do the numbers work?
• Why most businesses fail and how to avoid the pitfalls
• Long and short term objectives
• Preparing a “functional” business plan
  • The business and “what are you selling?”
  • Market longevity / staying power
  • Operational considerations (efficiency and productivity)
  • The brain of any business – marketing and sales (There are only 3 ways to grow a business !)
  • The heart of the business – The “WOW Factor”
  • The energy of the business – The “Differential Factor” (long / short term)
  • Replication and efficiency optimization; the practice of kaizen (constant improvement)
  • A business plan as a management tool
  • Raising capital – creating “realistic” budgets
  • Success is determined by your sphere of influence
  • Planning for failure

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This exciting and provocative program teaches interviewing strategies and techniques from the “employers” and the “hiring manager’s” perspective. If your customers know what interviewers want and are looking for, they can deliver it on a silver platter ! James G. Goodale, PhD and author of the book, The Fine Art of Interviewing, says that interviews have always included an element of game playing in which each party tries to outfox the other. It is evident that such gamesmanship is far more common today than it was 10 or 15 years ago. A major reason for this is that interviewing is growing more skillful – from both the interviewee’s and interviewer’s perspective. There is no doubt that if a job candidate conducts a flawless job campaign but is not able to ‘seal the deal’ in the interviewing process, the flawless campaign will ultimately end in failure. Today, with millions of people competing for jobs; many of which they’re not even qualified for, those who get in the door, impress the interviewer and sell themselves best will have the upper hand and will win the job. Indeed, we have definitely entered the age of the professional interviewee. Workforce trainers must be armed with state-of-the-art strategies and communication tools to prepare their customers to become professional interviewees.

Learning Objectives

• The 10 most common interviewing mistakes
• Games and the art of higher communications
• The 3 major components to effective communications
• The BIG interviewing conundrum and how to overcome it
• Proactive interviewing using the Organizational Message Chart®
• The “Law of Messaging”
• Mirroring for building rapport
• Interviewing decision-making styles
• Five steps to the interviewing process
• Techniques of control
• The “behavioral-based” (situational-based) questioning format
• How to prepare for the unexpected
• How to manage legal issues
• The art of asking good questions
• Salary negotiating and when / how to handle it effectively
• Researching salaries using Internet websites
• Preparing for tough questions
• How to manage stress
• How to ace the telephone interview
• How to ace the panel interview
• You can’t fit a square peg into a round hole; chemistry and culture fit is critical
• Closing the interview on a high note – and follow up

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Self-actualization is a term originally introduced by Kurt Goldstein in describing the idea of realizing ALL of one’s potentialities. However, Abraham Maslow later brought the concept to prominence in a way most job trainers and career strategists can closely relate to. Simply stated, Maslow claimed that if one is not doing or engaged in something that one is “naturally fitted to do” happiness is not possible. In other words, if a Workforce professional’s customers are pursuing job that DON’T turn them on, they won’t work hard at getting it.

Career Rejuvenation is Jay Block’s SIGNATURE CAREER COACHING program and is unlike anything you’ll ever experience. Workforce manager’s who have seen Jay present this program claim it’s actually life-changing for both Workforce professionals and Workforce customers. A meaningful career should serve only one purpose – to give customers the kind of life they want and deserve. This intense program inspires both trainers and Workforce customers to delve deep inside and identify signature career values that are aligned with their life values. Customers will work hard and proactively if they see that by pursuing their job goals it will inspire happiness and fulfillment in life. This program has been internationally acclaimed as the most effective career management system for helping people to identify, pursue, and achieve career goals – congruent with life’s aspirations. Most people live to work; this program teaches customers how to work in order to live a rewarding life.

Learning Objectives

• Alignment of life and career values
• The “Life Changing” question that inspires positive thought and action
• Conditioned beliefs evaluation
• Reconditioning beliefs that don’t serve or inspire Workforce customers
• Skills analysis; those you have and those you need to master
• Interests versus the job market
• The “Circle of Options;” selecting an inspired job / career option
• Validating the career / job decision (PPP)
• Identifying obstacles to success and ways to overcome those obstacles
• Bridging strategies
• Working through fear and inner and social resistance / rejection

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